Your Website Needs to be Better Connected
Most website owners seem to be content with ‘OK’, with pages of information, the occasional map and form, but all completely disconnected from the rest of their marketing systems. Forms raise emails which are often unanswered, visitors struggle to find any relevant content, and performance is measured in uptime rather than profit.
It’s time your website woke up and smelt the coffee. There is so much that your or any website could do, if you gave it a chance. Here are some ideas just for starters…
Deliver leads and activity straight into your CRM
So, you still get emails sent from your website to an email account, where someone opens them up, types them into your CRM and then they can finally be actioned? It’s slow, needs manual intervention and is prone to error…. why?
If we connected up your website, not only could any form be connected with your CRM, but we could also tag ‘actions’ on the website to be recorded automatically when users visit your website. And even setup accounts access and management so that they can update and add to their records automatically. Now that’s more like it.
Automated, transactional, personalised and targeted marketing
Stuck in an impersonal rut? Are you wondering why your bounce rate is sky-high and your time on site is derisory? The issue is simple, your website has not kept up with customer expectations and demands.
Your website should be more than a ‘digital brochure’ for your clients, it should be the way in which you and your clients engage with each other. Not just first time, but all the time – but the only way in which this can be achieved is by connecting your different systems up.
Connect your content automatically to mobile apps
The connectivity of your website used to be limited by your technology, now it is only limited by your imagination. With our ‘Easy App’ solution it has never been easier to connect your website to a mobile app (or two).
Whatever business you are in, whether business to business, ecommerce, charity or publisher, we can stitch together your solution so that you’ve not only got an app that works, it brings in all the fresh content from your existing website. Saving time, effort – but giving you mobile reach in the process.